Wednesday, 16 January 2013

Ill manors - Broadcasting, Print, E-media




Broadcasting -  Cinema, television, DVD, talk show, news teams, awards, festivals and premiers.
Ill manors was promoted by the idea of synergy which is the element were a production of a product links to or promotes another, which helps encourage more audiences to watch it. Ill manors was a successful film due to it being promoted well, this was because Plan B is a well known artist and song-write who also directed it. The interview is part of the BBC radio 1Xtra, which is a huge part within the broadcasting sector. BBC 1Xtra is a radio station which is aimed a young adults from 15-30 year olds, it is a popular radio station and hearing this would attract many audiences as of the music within the background. Ill manors being promoted on this radio station will attract many audiences, as it is a well-known national radio station, which people within the U.K will listen to thus they will gain the information of the film, as well as the film being promoted Plan B's music will be too, as it is a radio station and them hearing him talking will engage them, if they prefer his music and they'd be eager to watch his film. Ben Drew talks about the word "CHAV" and he says he has stated that for council house and violence, which is used to reprsent younger children who are less educated, he believes they are able to "embrace it and feel the fire" which is what the film is about, he believe it is a primary insight. He wants to convey a message, and he wants to know a lot of things, he doesn't believe wrong should happen. This is effective as he relates it to other people, he believe it should have the enegry within the song and film, this allow the viewers to be aware of the problems people are facing and how the less educated kids are being treated, he believe that isn't correct, nobody should be feeling unwanted and disowned, everyone deserves to live a proper life without all this trouble.
 




Print- promotions and adverstiments 

This is a print advet of Ill manors, they've made this for promotion. Ill manors being in red and in the middle of the page could connote blood or danger as red is symbolic towards that, also it being in blood could connote something bad may occur, which will have a big impact within the narrative. The images are really bright and the first one is the biggest which could suggest something is based around that, also the gun in the guys hand suggests violence, and there could be something gun-related within the film, him pointing it towards himself within the mirror could connote he hates himself or something and wants to die, as something may have occured in his past life. The print advert is a way of promoting the film, and at the bottom there is a image of Ben Drew, which will attract the audience, as he is holding the camera which thus emphasis on him being the director of it, and people whom like his music will then go to watch the film. The top line is bold "we are all products of our environment, so environments are just harder to survive in" this suggests violence and conflict within the narrative to occur and this being put on a print advert would attract audiences whom enjoy watching violence, also it relates to the characters lives as where they are from the estate the life they live isn't so good, it is a rough area with drug dealing happening everywhere, which emphasis on the narrative of the film.



E-media - trailers, advertisements and promotions 

The E-media would be the website of Ill manors. The website lets the audience to explore and surf around to find out extra information they may not receive in any other way, about the film, characters and directors, this could be the most general information they want to know which they can receive, also the website being so simple and basic it would be easier for the audience to use. This could attract many people as if they get background information they may be more into watching the film. The e-media is another way of promoting and adversting the main aspects, as everyone is able to use the technology now and is able to use social networking sites they are able to search on about more information if they wish to, especially the teenagers and young adults.The colours of the website is very dark thus emphasising the film will have a lot of low-key lighting used within it to show the type of gangs they are and also the narrative, as there are people within the website whom are the characters with lazy body languages and there are props which suggest there will be crime involved. You could also use facebook or twitter as to promote ill manors even more. 

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